{"product_id":"wella-color-charm-permanent-liquid-haircolor-7w-caramel-14-oz-pack-of-36","title":"Wella Color Charm Permanent Liquid Haircolor 7W Caramel 1.4 Oz (Pack of 36)","description":"\u003cdiv style=\"font-family:inherit;color:inherit;line-height:1.7;max-width:860px;\"\u003e\n\n\u003ch2 style=\"font-family:inherit;font-size:16px;font-weight:700;border-bottom:2px solid #E14A5C;padding-bottom:5px;margin:0 0 10px;\"\u003eDescription\u003c\/h2\u003e\n\u003cp style=\"font-family:inherit;font-size:13px;margin:0 0 20px;\"\u003eWella Color Charm Permanent Liquid Haircolor in 7W Caramel delivers professional-quality color results that consumers trust from a leading beauty brand. This wholesale case pack contains 36 units of 1.4 oz bottles, offering distributors and resellers significant per-unit savings and high inventory turnover. Perfect for bulk buyers, beauty supply retailers, and online resale channels seeking reliable, branded hair color products at competitive wholesale pricing. Stock this case to meet consistent consumer demand for warm-toned permanent color solutions.\u003c\/p\u003e\n\n\u003ch2 style=\"font-family:inherit;font-size:16px;font-weight:700;border-bottom:2px solid #E14A5C;padding-bottom:5px;margin:0 0 10px;\"\u003eWhy Buy Wella Color Charm Permanent Liquid Haircolor 7W Caramel Wholesale?\u003c\/h2\u003e\n\u003cul style=\"font-family:inherit;font-size:13px;margin:0 0 20px;padding-left:20px;line-height:1.9;\"\u003e\n\u003cli\u003eCase of 36 units reduces per-unit cost for resellers and enables profitable retail margins across beauty supply stores, salons, and e-commerce platforms.\u003c\/li\u003e\n\u003cli\u003eWella brand recognition drives repeat purchases and customer loyalty, making this a fast-moving SKU that supports strong sell-through rates.\u003c\/li\u003e\n\u003cli\u003eIdeal for beauty supply chains, independent pharmacies, discount retailers, and online resale marketplaces targeting budget-conscious consumers seeking professional color.\u003c\/li\u003e\n\u003cli\u003eBulk case format minimizes reorder frequency, optimizes warehouse shelf space, and streamlines inventory management for wholesale distributors.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2 style=\"font-family:inherit;font-size:16px;font-weight:700;border-bottom:2px solid #E14A5C;padding-bottom:5px;margin:0 0 10px;\"\u003eSuggested Use\u003c\/h2\u003e\n\u003cp style=\"font-family:inherit;font-size:13px;margin:0 0 20px;\"\u003eApply Wella Color Charm Permanent Liquid Haircolor to dry hair following included directions to achieve lasting caramel tones. Leave processing time as recommended, then rinse and style for vibrant, permanent color that resists fading.\u003c\/p\u003e\n\n\u003ch2 style=\"font-family:inherit;font-size:16px;font-weight:700;border-bottom:2px solid #E14A5C;padding-bottom:5px;margin:0 0 10px;\"\u003eKey Ingredients\u003c\/h2\u003e\n\u003ctable style=\"width:100%;border-collapse:collapse;font-size:13px;font-family:inherit;margin:0 0 20px;\"\u003e\n\u003cthead\u003e\u003ctr style=\"background:#E14A5C;color:#fff;\"\u003e\n\u003cth style=\"padding:9px 13px;text-align:left;font-weight:600;\"\u003eIngredient\u003c\/th\u003e\n\u003cth style=\"padding:9px 13px;text-align:left;font-weight:600;\"\u003eBenefit\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr style=\"border-bottom:1px solid #eee;\"\u003e\n\u003ctd style=\"padding:8px 13px;font-family:inherit;\"\u003eAmmonia\u003c\/td\u003e\n\u003ctd style=\"padding:8px 13px;color:#555;font-family:inherit;\"\u003eLift\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border-bottom:1px solid #eee;background:#fafafa;\"\u003e\n\u003ctd style=\"padding:8px 13px;font-family:inherit;\"\u003eHydrogen Peroxide\u003c\/td\u003e\n\u003ctd style=\"padding:8px 13px;color:#555;font-family:inherit;\"\u003eDevelopment\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border-bottom:1px solid #eee;\"\u003e\n\u003ctd style=\"padding:8px 13px;font-family:inherit;\"\u003eConditioning Agents\u003c\/td\u003e\n\u003ctd style=\"padding:8px 13px;color:#555;font-family:inherit;\"\u003eSoftness\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\n\u003ch2 style=\"font-family:inherit;font-size:16px;font-weight:700;border-bottom:2px solid #E14A5C;padding-bottom:5px;margin:0 0 10px;\"\u003eWarnings\u003c\/h2\u003e\n\u003cdiv style=\"background:#fffbe6;border:1px solid #f0c040;border-radius:6px;padding:12px 16px;margin:0 0 20px;\"\u003e\n\u003cul style=\"font-family:inherit;font-size:12px;margin:0;padding-left:16px;line-height:1.9;color:#5a4a00;\"\u003e\n\u003cli\u003ePerform patch test 48 hours before use to check for allergic reactions or scalp sensitivity.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with eyes; if contact occurs, rinse immediately with water and seek medical attention if irritation persists.\u003c\/li\u003e\n\u003cli\u003eDo not apply to damaged, broken, or irritated scalp; wait until skin has fully healed before coloring.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children; use only as directed on package label and do not exceed recommended processing time.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\n\u003ch2 style=\"font-family:inherit;font-size:16px;font-weight:700;border-bottom:2px solid #E14A5C;padding-bottom:5px;margin:0 0 8px;\"\u003eDisclaimer\u003c\/h2\u003e\n\u003cp style=\"font-family:inherit;font-size:11px;color:#888;margin:0;\"\u003eWe work hard to keep product details accurate. Manufacturers may update packaging or formulations without notice. Always refer to the physical product label for the most current information. This listing is intended for wholesale buyers and resellers.\u003c\/p\u003e\n\n\u003c\/div\u003e","brand":"Wella","offers":[{"title":"Default Title","offer_id":46284184682703,"sku":"V112904","price":151.45,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0650\/7878\/8303\/files\/wella-color-charm-permanent-liquid-haircolor-7w-caramel-14-oz-pack-of-36_pack_composite.jpg?v=1791612696","url":"https:\/\/mastervaluewholesale.com\/products\/wella-color-charm-permanent-liquid-haircolor-7w-caramel-14-oz-pack-of-36","provider":"Mastervalue Wholesale","version":"1.0","type":"link"}